be preferred.

Common questions

What do small businesses ask before they start?

The answers are here in full, in the working language you choose.

Common questions

What people ask before they start.

What does it cost?

There is no rate card, because a two-page site and a fifty-page site are not the same job. The initial assessment costs nothing, and so do the first three recommendations — you are welcome to take them and implement them yourself. If you would rather we ran it, we agree a monthly figure once we both know the scope.

Is this just SEO under a new name?

They overlap, but the target is different. SEO competes for a position in a list of ten. This competes for inclusion in a single written answer that names two or three firms. The techniques diverge because assistants need quotable facts, not rankable pages.

Can you guarantee ChatGPT will recommend us?

No, and anyone who guarantees it is misleading you. The assistants change their answers and do not publish their criteria. What we can do is establish a baseline, make specific changes, and show you what moved a month later.

How long before it shows?

Typically one to three months. Assistants re-read a site on their own schedule, so nothing you change appears in an answer until they have been back.

Is French worth doing separately?

It is often the better place to start. Far fewer firms have made themselves legible in French, so there is materially less competition inside a French answer than an English one covering the same service.

Where are you based?

Saint-Laurent, Montreal. The work is remote, so location only matters if you would prefer to meet in person.