Common questions
What do small businesses ask before they start?
The answers are here in full, in the working language you choose.
Common questions
What people ask before they start.
What does it cost?
There is no rate card, because a two-page site and a fifty-page site are not the same job. The initial assessment costs nothing, and so do the first three recommendations — you are welcome to take them and implement them yourself. If you would rather we ran it, we agree a monthly figure once we both know the scope.
Is this just SEO under a new name?
They overlap, but the target is different. SEO competes for a position in a list of ten. This competes for inclusion in a single written answer that names two or three firms. The techniques diverge because assistants need quotable facts, not rankable pages.
Can you guarantee ChatGPT will recommend us?
No, and anyone who guarantees it is misleading you. The assistants change their answers and do not publish their criteria. What we can do is establish a baseline, make specific changes, and show you what moved a month later.
How long before it shows?
Typically one to three months. Assistants re-read a site on their own schedule, so nothing you change appears in an answer until they have been back.
Is French worth doing separately?
It is often the better place to start. In the bilingual sites we have measured, the French half is consistently the thinner one — and French is a separate buyer environment, so a French question is answered from French pages. Whether a given French answer is less contested than its English counterpart is something we measure for your market rather than assume.
Where are you based?
Saint-Laurent, Montreal. The work is remote, so location only matters if you would prefer to meet in person.
How many clients do you take?
Twelve at a time. Every client has their questions re-run and gets a written report every month, and twelve is what one person can do properly at that standard. If all twelve are taken when you get in touch, you will be told on the call rather than quietly added to a list.